We secure sponsorship for teams and drivers by monetising their digital and social media fan engagement
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low to NO TV viewers?
NO PROBLEM!
We work exclusively with Teams and Drivers competing in race series that don't benefit from meaningful TV viewership as a primary sponsorship value metric.
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We enhance or replace TV audiences with a far more valuable audience owned, curated and made accessible by you.
We empower you with a new and compelling sponsorship proposition brands and sponsors buy into.
new landscape, new opportunities
Digital fan engagement is rapidly replacing TV viewership as the most valuable ROI metric to sponsors.
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FanFuelled monetises this fundamental change in audience behaviour, and it's increasing importance to sponsors.
We supercharge the value of your traditional team & driver commercial rights with the value of your digital audience & engagement.
our services & Fees:
discovery
£850
We take a deep dive into your current value proposition vs. the amount you're looking to raise. Our process will quickly identify where new sponsorship value can be created.
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creating your digital Value
£1,875 > £6,700
We identify digital & social fan engagement opportunities available to you that may have been missed but are highly attractive to brands & sponsors. We define & value each opportunity against industry accepted metrics used by brands in equivalent marketing channels.
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Pitch Creation
£850 > £9,850
Once we've identified and valued all your commercial rights individually, both team and digital, we help position them in a framework sponsors can quickly relate and buy-into.
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sponsorship support
£650 per day
We're here to support you throughout your sponsorship journey, either by helping identify new sponsorship opportunities, assisting with pre-pitch preparation and, if required, in-person pitch representation.
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We provide the following services to Teams Owners and their Commercial Team or Drivers and their Management Teams:
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created by a revolution
Our founders became increasingly frustrated by how reluctant our sport has been in moving away from sponsorship valued on unquantified & critically paywalled TV viewership statistics and not adapting sponsorship value based upon new audience & fan trends.
The explosive popularity of digital & social media has now changed everything.
To meet this new reality the FanFuelled founders created the methodology & tools to secure sponsorship valued on measurable fact, not fiction.
Sponsorship can now be valued and sold on providing sponsors access to a new verifiable audience owned, curated, and controlled by our clients.
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This was the seismic shift in accountability & transparency our founders had waited for for so long, leading to to the creation of FanFuelled.